Black Friday: Genealogy Deals Compiled in One Place

It's Black Friday!

Black Friday - Special Deals Starting on the 23rd November

Every year, Black Friday rolls around and folk all over the globe scramble to make the most out of the incredible deals that are to be had.  Family historians are no exception, pouncing on heavily discounted DNA test prices and, occasionally, on lowered subscription fees.

We've tried to compile as much information on deals that could be of interest to you in one place, here at Evidentree. 

Please note that many of these deals won't show until the 23rd hits your locale. If that is the case, please return on Friday and follow the link then. 

Here goes...

DNA Tests

It seems that every DNA testing company is vying for our attention. The deals we know of are as follows:

Ancestry DNA

From Ancestry:

Let's help more people discover their unique family stories with what will be the holidays' most memorable gift. Only Ancestry:

  • Has helped 20 million members connect to a deeper family story

  • Combines the world's largest online collection of family history records with the largest consumer DNA network in the world

  • Delivers 2x more geographic detail than any other DNA test

Australia - Ancestry DNA - $88

United Kingdom - Ancestry DNA £49

Canada - Ancestry DNA $69   - 12:01am Eastern on November 23rd through to 11:59pm Eastern on November 26th

United States - Ancestry DNA $49 - midnight Eastern time on November 22nd through to 11:59 PM EST on November 26th


FindMyPast / Living DNA

From FindMyPast / Living DNA:


  • Findmypast in collaboration with Living DNA, has launched the most advanced biogeographical ancestry discovery experience on the market
  • This British brand partnership uses cutting-edge science to reveal users’ unique British and Irish heritage across 21 regions and is the first to connect DNA to Findmypast’s archive of more than 9 billion historical records
  • Findmypast and Living DNA’s combined service allows users to pinpoint exactly where in the UK their family roots come from and then use the findings to explore their family history in extensive archives
  • Those who have already taken a DNA test can upload their tests and make discoveries that only Findmypast DNA can provide
  • Special introductory Black Friday offer (see prices below) - ends Monday!

United Kingdom: £79 £59 - Living DNA  UK   - ending midnight (GMT) Monday 26th November

United States: $89 $59 - Living DNA US   - ending midnight Monday 26th November

Ireland: €89 €59 - Living DNA IE   - ending midnight Monday 26th November

Australia: $129 $99 - Living DNA AU   - ending midnight Monday 26th November


Family Tree DNA (FTDNA)

Family Finder - Family Tree DNA  $39 with international shipping for $9.99 (domestic kits have return shipping included, International kits do not)

Y-DNA - Family Tree DNA  Starting at $99

mtDNA Family Tree DNA  Starting at $139


Subscriptions to Record Sites


United States - Gift Subscriptions 50% off  - midnight Eastern time on November 22nd through to 11:59 PM EST on November 26th

It doesn't matter where you live, you can still use a US subscription the same as UK etc.

Also, it is possible to buy a gift subscription for yourself.


Books, Printers, Scanners, Cameras, Albums, Scrapbooks, etc at Amazon

Amazon runs fantastic time-limited deals and other promotions on Black Friday. This can be a perfect time to pick up that new camera you need to take photos of gravestones or to replace your printer that never seems to reproduce the colours you want. There are also often reference books that you might need in the sales.

The best way to be alerted of special items coming up for sale - in advance of many other users (you sometimes need to be first in to get the bargains) is to be a member of Amazon Prime.

Luckily, you can sign up for a Prime trial for free. If you cancel within 30 days, you won't be automatically renewed and you have paid nothing for the 30 days of benefits that you only get with Prime.

You can sign up for  a free Prime trial here: 

Genealogy Deals for Black Friday – Be First In at Amazon

Beat Black Friday Deals with a Free Prime Trial

Every year, Black Friday comes back around and millions of people all over the world race to get the best deals. Some of the best bargains are what Amazon calls 'Lightning Deals'. These are items that are available at a special price for a limited time and with a limited availability. We explain this a little more below - but rest assured, Lightning Deals are worth checking out.

Be the First to Know a Deal - FREE

Free 30 Day Amazon Prime Trial

Members of Amazon Prime get access to Lightning Deals before everyone else. 

If you aren't yet a Prime member, you can sign up for a free trial with no obligation. Enjoy 30 days of Prime membership with all of the benefits and if you don't want to continue, just cancel before the end of the 30 day period. Now is the perfect time to sign up for a Prime trial so that you get access to next week's Lightning Deals early.

Amazon "Today's Deals" Page

Whether a member of Prime or not, you can view current deals at any time by visiting the Amazon Deals Page at your local Amazon. Even without Black Friday specials, there are normally deals to be found. Our link should lead you to the nearest Amazon store.

Today's Deals (early Black Friday deals) - Amazon

About Lightning Deals

Here is what Amazon tells us about Lightning Deals:

A Lightning Deal is a promotion in which a limited number of discounts are offered on an item for a short period of time.

All Lightning Deals appear on the "Today's Deals" page. To view this page, click the Today's Deals link above the search bar on any page. These deals are available at until either the time for that promotion expires or all the available promotional discounts are claimed. You can claim a particular deal once only.

When a Lightning Deal is available, here's what you'll see:

  • The item featured in the deal.
  • Any available variations of the item (for example: different sizes or colours).
  • The list price and the current price for the item on
  • The promotional discount amount and final price.
  • A status bar indicating the percentage of deals currently in customers' baskets or purchased.
  • A timer showing how long you have to add the item to your basket and claim the promotional discount.
  • An Add to Basket button if there are available promotional discounts.

Learn more About Promotional Pricing .

Note: When all the promotional discounts for a Lightning Deal are held by other customers, you'll see a Join Waitlist button and the status bar will show that 100% of the promotional discounts are currently being held in other customers' baskets or have already been used to purchase the deal. Learn more about how to Join a Lightning Deals Waitlist

Find Family Heroes for FREE on FindMyPast this Weekend

The First World War is only part of their story. Spend this weekend discovering your family's past with free access to Findmypast records* from 9th to the 12th of November.

Records and Newspapers!

This free weekend offer includes access to the superb Newspaper Archive that is included in some FindMyPast subscriptions. We wholeheartedly recommend that you don't forget to search in there - you can find real gems of family history among the articles.


Free access begins on 9 November at Midday (GMT) and ends on 12 November at Midday (GMT). After 12 November, you can only view records with a valid subscription.

Links to Your Local FindMyPast Site





Ancestry DNA on Sale Until Nov. 20

Every year, DNA companies discount their tests sometime prior to the holiday period.

This year is no exception. Ancestry DNA has released their holiday specials. Use our links to secure your DNA test for £69, $59 USD, $109 AUD or $99 CAD. Offer valid until 20th Nov.

Ancestry DNA in Your Neighbourhood

Following are links to the DNA sale prices in four different Ancestry regions.

United Kingdom - £69

UK - From Amazon with free postage! - 

United States - $59

Australia - $109

Canada - $99

Our Ancestry DNA Test Experience

Between us, the Evidentree admin team have had tests completed through FTDNA, 23andme and Ancestry DNA.

The experience with Ancestry DNA has been really good. Due to the nature of Ancestry family trees and the fact that Ancestry DNA has tested over 6 million people (the most of the testing companies), we have seen many good matches and been able to contact a lot of our cousins.

Evidentree - Ancestry DNA Integration

We are working hard on bringing a new feature to Evidentree - which we hope will enable you to automatically identify DNA matches directly on the site and to be able to network with them in the easiest possible way.

More on that as it comes to fruition.


Not only does using the links in this page secure you a lower price for your DNA test but, it also results in Evidentree getting a small commission - which we use to keep the site alive and to bring you new features.